Websites · Design · Performance · Detroit

Building websites that work.

I build fast, clean websites for local businesses around Detroit — clear pricing, quick turnaround, and you always know who you're talking to.

Get a free quote See my work
Recent work

Sites I've built

From service businesses to full web apps — designed, built, and launched solo.

Wheels Up With Mary travel advisor website

Wheels Up With Mary

Website for an independent travel advisor — watercolor branding, boarding-pass design touches, and a clear path for clients to book a consultation.

TypeService business
ChaseTheOdds sports betting odds comparison app

ChaseTheOdds

A full web application comparing live sports betting odds across sportsbooks — user accounts, subscriptions, and real-time data. Designed, built, and deployed end to end.

TypeWeb app
TauCeti.GG Marathon game resource site

TauCeti.GG

A content-heavy community resource site — interactive guides, tier lists, and zone maps. Proof I can organize a lot of information without it turning into a mess.

TypeContent site
Liquor store inventory demo

The Bottle Shop (Demo)

A liquor store site with live searchable inventory — 50+ bottles and mixers, 135 searchable cocktail recipes matched to what's in stock, and a register-sync workflow. Try it yourself.

TypeInventory system
Personal finance dashboard

Personal Finance Dashboard

A seven-tab interactive budgeting tool with calculators, goal tracking, and charts — all running in a single fast-loading page.

TypeInteractive tool
Picture it

See it as your business

Every site is designed around the business it's for. Pick an industry to see how the same care looks in different hands.

MenuHoursOrder pickup

Coneys, done right since day one

Open late · Corner of Lafayette & 3rd · Dine in or carry out

— Off the grill —

  • Coney Special$4.25
  • Loose Burger$5.50
  • Chili Cheese Fries$6.00
  • Breakfast all day$7.75
  • Grilled Cheese & Chili$6.50
  • Vernors Float$3.75
Open 'til 2am Fri & Sat(313) 555-0140
ServicesBarbersBook

Walk in rough.
Walk out sharp.

  • Cut & lineup $35
  • Cut + beard, hot towel $50
  • Kids 12 & under $25
Book a chair
Est. 2019 · Gratiot Ave
Tue–Fri 9–7 · Sat 8–5Book online 24/7
Our workReviewsFree estimate

Roofing & siding that stands up to Michigan winters

Licensed & insured · Serving metro Detroit since 2011 · Financing available

15 yearson the job
800+ roofsacross metro Detroit
4.9 ★120+ local reviews
01Roof replacementFinancing available
02Siding & guttersVinyl, fiber cement
03Storm repairWe handle the insurance call
Free estimates, no pressureCall or text (313) 555-0177
New inGiftsMakersVisit

Curated pieces from local makers

In the heart of the Avenue of Fashion · New drops every Friday

Shop new arrivals
Hand-poured candleMade in Detroit · $28
Woven throwSmall-batch textile · $65
Ceramic mug setLocal studio collab · $42
Open Wed–SunFree gift wrap, always

These are concept mockups — your site gets your name, your colors, your photos, and whatever features your business actually needs.

Before & after

What a redesign actually looks like

Drag the handle. This is a concept — but if the left side looks a little too familiar, you know where to find me.

Before After

Same business, same information — the only thing that changed is how much people trust it at first glance.

Working parts

What your site can actually do

These aren't screenshots — every one of these is live. Click around.

Live menus & services

Filters your customers can use

  • Coney Special$4.25
  • Chili Cheese Fries$6.00
  • Vernors Float$3.75
  • Bottomless Coffee$2.50

Menus, service lists, inventory — customers find what they want faster.

Photo galleries

Show off the work

Storefront
The work
The team

Your real photos go here — before/afters, dishes, finished jobs, the shop.

Live hours

"Are they open right now?"

Checking…

Example hours: Mon–Sat, 8am–6pm · Closed Sunday
This badge is checking the actual time right now — no more customers showing up to a locked door.

One-tap actions

From phone screen to your door

 

The load-time race

Hand-coded site vs. a typical page-builder site, on the same connection.

This site — hand-coded 68 KB · no plugins 0.0s
Typical template site 2.4 MB · 31 plugins 0.0s

Every second of load time costs you visitors — over half of people leave a site that takes more than 3 seconds on mobile.

Simple pricing

Clear pricing, agreed up front

Flat project pricing with no surprises. You own everything when we're done.

Starter

One-Page Site

$450 one-time

  • Single-page website
  • Mobile-friendly design
  • Contact form & map
  • Google Business setup help
  • Launched in about a week
Start here
Most popular

Full Business Site

$950 one-time

  • Up to 5 pages
  • Custom design for your brand
  • Photo gallery / menu / services
  • Basic local SEO setup
  • Training so you can make edits
Get a quote
Ongoing

Site + Care Plan

$75/mo after build

  • Hosting & domain managed
  • Content updates handled for you
  • Backups & security
  • Monthly performance check
  • Priority support
Ask about it
As-needed updates

Not ready for a monthly plan? That's fine.

Pay per update, only when you need one. Send me what changed and it's live within 48 hours.

  • Menu, price, or hours update$45
  • New photos or gallery swap$45
  • Add a page (event, promo, new service)$95
  • Seasonal refresh (multiple changes at once)$125

No contract, no minimums. If it takes me ten minutes, I'll tell you and charge less.

How it works

From first call to launch in three steps

You run your business. I handle the website part.

1
Step one

Free 20-minute call

Tell me about your business and what you need. I'll give you a flat price and a timeline right away — no drawn-out proposals.

2
Step two

I design and build it

You'll see a working preview within days, not weeks. We adjust until it feels right — revisions are part of the price.

3
Step three

Live and in your hands

Your site goes live, hooked up to Google. You own the domain, the site, everything. Keep me on for updates or take it from here.

Who you're working with

One person, working directly with you

  • No middlemen You talk directly to the person building your site — not an account manager.
  • Fast Most projects launch in 1–2 weeks because there's no agency pipeline to wait on.
  • You own it Your domain, your site, your content. If we ever part ways, everything stays with you.

I'm Chase Cassel. I build websites and web applications — everything from small business sites to full apps with user accounts and live data.

I started this because I kept seeing great local businesses with no website, or a site so outdated it was costing them customers. That's a fixable problem, and it shouldn't cost $5,000 to fix.

If you've been putting off your website because it felt expensive or complicated — that's exactly who I built this for.

Get started

Tell me about your business

Send a message and I'll get back to you within one business day with a straight answer on price and timeline.

Free quote · No obligation

Messages come straight to my inbox — no email app needed.